We have seen a wide range of automotive roadshows over the last few months, many of which have visited multiple venues within a very short time span.
Dacia Select Range of Outdoor Venues To Reach Families
Dacia and their agency Fusion2K were looking for locations around the UK and asked us to source a range of outdoor venues from beach fronts, to markets, shopping centres and leisure venues, town and city centres where people come together as a family. There was a quick turnaround required for sourcing and arranging the placement of this campaign a total of 24 days of placement in 15 venues within 2 weeks! Venues included Leeds Museum, Great Yarmouth, Victoria Centre in Nottingham and Xscape Yorkshire.
Alpine Roadshow Before British Grand Prix
Renault’s rebranded sports division, Alpine, via Fusion teamed up with us to place their campaign across the UK. Alpine’s UK roadshow took place in the run up to the British Grand Prix 2021 at Silverstone and visited 8 different locations within 2 weeks including city centre sites in Edinburgh, Glasgow, Sheffield, Nottingham and Liverpool before arriving at King’s Cross Station.Ford Promotion of All-Electric Model
The All-Electric Ford Mustang Mach-E was displayed in both Birmingham New Street and Waterloo Train Stations as part of a larger Out Of Home advertising campaign.